Alfa Romeo Young Designer Award
By in
Five of Britain’s most talented young designers have been shortlisted to compete in the finals of the Alfa Romeo Young Designer Award at this year’s 20th annual St Andrews Charity Fashion Show.
The chosen candidates, whose collections have already been photographed in picturesque settings on the outskirts of St Andrews, will now present their creations later this month to a panel of fashion experts, before getting the chance to show off their designs on the catwalk of the UK’s largest student-run fashion show.
The winner will not only be crowned the 2012 Alfa Romeo Young Designer but will also receive £1,000 in prize money and funding to produce an item of clothing for chosen charity The Muir Maxwell Trust, which offers support to children with severe epilepsy.
The public will also play an important part in deciding who should win the prestigious award – with visitors to www.facebook.com/alfaromeouk being able to vote for their favourite finalists’ designs.
Last year’s inaugural award saw a panel of judges – including Alex Evans of Britain’s Next Top Model, and PPQ designer Amy Molyneaux – choose Liverpudlian Dominique Dean as the overall winner. This year’s five finalists, Sean McGirr, Oliver Doherty, Emma Baldwin, Charlotte Stowe and Janine Clark, will now seek to emulate her success.
Damien Dally, Head of Brand for Alfa Romeo UK commented: “Design, style and passion are at the heart of Alfa Romeo, and so it made perfect sense to create the Young Designer Award with the St Andrews Charity Fashion Show to support similar minded young people.
“Now in its second year, the award is going from strength to strength, and you can see that in the quality of entrant this year, which has been phenomenal.”
The winner’s designs will be seen at an award ceremony in Edinburgh on 24 February followed by the St Andrews Charity Fashion Show 2012 on 25 February.
